Founder and Co-Producer
- Created the concept, developed and managed the brand for what is now the largest Halloween event in Europe (sold out for the last 6 years with over 5,000 guests per year, now in its 7th year of production)
- Designed the logo and branding, arranged and supervised photo and video shoots
- Managed social media campaigns, communications and generated content (Facebook: 6,000+ fans, YouTube: 35,000 views)
- Designed the event website and all printed and multimedia content
- Shot, edited and created videos including teasers and trailers, animations and event after-films
- Negotiated contracts with performers, including DJs, art performers, dancers, makeup artists
- Secured major sponsorship deals with brands such as Jägermeister, Jack Daniel’s, Holmes Place, Absolut
- Organized the largest cash prize Halloween costume contest in Central Europe, as well as other sweepstakes and promotions